What is Google Analytics?

Google Analytics

Google Analytics is free and most widely used web analytics resource provided by Google that tracks and reports web page traffic.It is about how visitors sees your web page. It was launched in 2005. It furnish statistics for SEO and marketing purposes. The service is handy to anyone having a Google account.

 

Characteristics of Google Analytics: 

• How visitors see your web page.
• Get Real time analytics report.
• Give data about web traffic.
• Detail data about content.
• Detail data about keywords.
• Highlights the conversion rate.
• Show new visitors and returning visitor.
• Information about the visitors age, mobile, connection, location.
• Gets reports of a web page since the tracking was installed.
• Know what people are doing.
• Can track the nature of visit (natural, organic etc).

 

 

 

How to Operate Google Analytics in a blog?

1. Sign up to Google analytics using google account.
   
2. Select "Admin" from the dashboard.
3. Click on tracking code from tracking info under the property section.
   
4. Copy the script code.
   
5. Go to blogger.com
   
6. Select "Theme" from the dashboard and click on "Edit HTML" .
   
7. Paste the code before closing the head section (</head>) .
8. Save Theme.

To know the difference between google search console and google analytics, go to my blog "Webmaster Tools vs Google Analytics"

Post by: Ahmed Suheyl Haq